Bellingham has officially been designated as one of nine "fan zone" cities in Washington State for the highly anticipated 2026 FIFA World Cup, where it will facilitate watch parties for the six matches hosted in Seattle. The announcement was made by the Seattle FIFA World Cup 26 local organizing committee, reflecting the city's readiness to engage fans and enhance community spirit. Local officials are excited about the significant economic opportunities this initiative presents, including a portion of state and federal funding aimed at security and small business readiness. In addition to the matches, Bellingham plans to host various fan activations, arts, culture, and recreational activities to celebrate the tournament. Collaborations with the Port of Bellingham and Visit Bellingham are set to boost tourism and local business growth during the event.

The city is committed to ensuring a high-quality experience for visitors, leveraging this opportunity to create a lasting legacy for its community. Moreover, stakeholders will be convened over the next year and a half to plan logistics, support local businesses, and enhance event experiences. Bellingham Mayor Kim Lund expressed enthusiasm for showcasing the best of the Pacific Northwest through this initiative, highlighting the city's vibrant waterfront and recreational opportunities.